# Kibana Projects > South African strategy and build studio shipping AI-powered systems, server-side analytics, and custom internal tools for SMEs - replacing expensive SaaS stacks with owned infrastructure. Kibana Projects is a Benoni-based studio that designs, builds, and ships production software for South African businesses. We publish open lab reports documenting real builds - server-side analytics, attribution, voice agents, customer data campaigns - with full ROI breakdowns and tooling stacks. ## Pages - [Home](/): Studio overview, services, case studies, and contact details. - [Knowledge Hub / Lab](/lab): Index of published lab reports and research briefs. - [Kibana Chat](/#functions): Deployable function. An embeddable AI chat widget that answers from the business's own content, captures leads and sends email under the business's name. Same core across industries; see Lab Report #19. - [Kibana AI](/kibana-ai): AI-focused service line - automation, voice agents, custom AI builds. - [Weekly Tender Alerts](/tender-alerts): Weekly South African government (eTenders) tender alerts for SMEs, matched to the business, with a fit signal and past winners to benchmark. Sign-up with email confirmation. - [Privacy notice](/privacy): How personal details given for tender alerts are handled under POPIA. - [Design Brief](/briefs/design): Intake form for design engagements. - [Website Build Brief](/briefs/website-build): Intake form for website build engagements. ## Services and deployable functions - Market Ready (once-off, 2-4 weeks): Apex, our Takealot and Shopify listing engine, plus marketplace, brand and retail advisory. - Growth Engine (once-off or retainer, 4-8 weeks): Kibana Chat (AI chat front desk), Signal (server-side attribution) and Relay (owned content and email distribution), plus pricing and campaign advisory. - Full Stack Partner (monthly retainer): Perks (customer loyalty engine) and Play The Release (audience monetisation), plus dashboards, segmentation and lead generation. - Engagements start from R5,500. ## Lab Reports - [Lab Report #19 - One Chat Core, Many Industries](/lab/kibana-chat-extensibility): What stays fixed and what changes when Kibana Chat moves between industries, and a framework for turning a rented social audience into an owned one. - [Lab Report #18 - How We Accidentally Built a Tender Alert Service](/lab/accidental-tender-alert-service): How a side build turned into a weekly eTenders alert service for SA SMEs. - [Lab Report #17 - We Built an Arcade Game to Sell Ad Space](/lab/softlife-air-flyover-game): Studio Brief on the Softlife Air flyover game built to sell ad space, with what it actually took. - [Lab Report #16 - The $1.30 Problem](/lab/datafest-kenya-airways-ai-monetisation): Kenya Airways' AI monetisation playbook from DataFest 2026, translated for SA SMEs. - [Lab Report #15 - The ROI Crash](/lab/datafest-private-ai-roi-crash): Why enterprise AI hits a cost wall at scale, and what SA SMEs running public APIs need to know. - [Lab Report #14 - The Governance Gap](/lab/datafest-ai-governance-sme-gap): Enterprise AI data-readiness failure rates from DataFest 2026 and the accessible SME fix. - [Lab Report #13 - Headless Shopify Storefront in 5 Hours](/lab/headless-shopify-storefront-five-hours): ROI Audit of a three-layer human-AI build of a headless Shopify storefront in one evening session. - [Lab Report #12 - Agentic Commerce, ChatGPT and Shopify](/lab/agentic-commerce-chatgpt-shopify-sme-2026): What Salesforce's Agentic Commerce session means for a Shopify store. - [Lab Report #11 - Salesforce Ate Its Own Dog Food](/lab/salesforce-agentic-enterprise-five-lessons-2026): Five lessons from Salesforce's Agentforce deployment that apply to SA businesses. - [Lab Report #10 - One Platform vs One Customer](/lab/salesforce-smb-session-sa-sme-gap-2026): The gap between Salesforce's SMB strategy and the SA township economy. - [Lab Report #09 - 95% of AI Pilots Are Failing](/lab/agentforce-world-tour-sme-lessons-2026): Agentforce World Tour field notes on enterprise AI deployment and the SME opportunity. - [Lab Report #08 - Wrapped for SME Customer Data](/lab/wrapped-for-sme-customer-data-storytelling-challenge): Open challenge to build Spotify Wrapped-style year-in-review campaigns for SA SMEs using Supabase + Vercel OG + Resend. - [Lab Report #07 - Neutral Attribution with S2S Fanout](/lab/s2s-fanout-attribution-referrer-utm): Server-side tagging fanout to Meta CAPI, GA4, and TikTok Events API from a single Supabase Edge Function. - [Lab Report #06 - Killing the Pixel](/lab/killing-the-pixel-server-side-analytics-supabase): Replacing third-party analytics pixels with first-party server-side tracking on Supabase. - [Lab Report #05 - 13Labs Blueprint to Label](/lab/13labs-blueprint-to-label-ditto-pitch): Pitch deck breakdown and strategy for AI music label workflow. - [Lab Report #04 - Killing the Newsletter Tool](/lab/killing-the-newsletter-tool-supabase-resend): Replacing Mailchimp with Supabase + Resend for owned newsletter infrastructure. - [Lab Report #03 - Admin Eradication Workspace](/lab/admin-eradication-workspace-consolidation): Consolidating SME admin tooling into one custom workspace. - [Lab Report #02 - Autonomous Voice Agent for B2B](/lab/autonomous-voice-agent): Building a production voice agent for B2B sales qualification. - [Lab Report #01 - AI Video Stack for Auction Promotion](/lab/ai-video-stack-auction-promotion): Generative video pipeline for auction marketing. ## Optional - [Full reference](/llms-full.txt): Services, deployable functions, tender alert methodology, contact facts and citation rules. - [Tender alerts sign-up API](/openapi/tender-alerts.json): OpenAPI spec for assistants signing up a consenting person (double opt-in). - [Sitemap](/sitemap.xml): Full machine-readable sitemap. - [Robots](/robots.txt): Crawler rules.